Empyre is a brand synonymous with skate-inspired fashion, youthful energy, and affordable streetwear. Among its most popular offerings are Empyre jeans — denim that blends form, function, and street-ready style. With roots in skate culture and a finger on the pulse of contemporary fashion trends, Empyre jeans have become a staple for those who want to express individuality while maintaining comfort and practicality.
Origins and Brand Philosophy
Empyre is a private label brand developed by Zumiez, a major American retailer known for its focus on skate, snowboard, BMX, and streetwear culture. Introduced in the early 2000s, Empyre quickly gained traction among teens and young adults drawn to the skate scene and its aesthetic. The brand’s core philosophy centers on authenticity, self-expression, and affordability — values that are clearly reflected in its jeans.
Empyre jeans are designed not just as clothing, but as tools for expression. Whether someone is landing tricks at a skate park, heading to a concert, or simply hanging out with friends, these jeans are built to withstand active lifestyles while staying on-trend.
Style Variety and Cuts
One of the standout features of Empyre jeans is their wide variety of cuts and fits. The brand caters to different body types and style preferences, ensuring that every customer can find something that suits them.
1. Skinny Fit
Empyre’s skinny jeans are particularly popular among fans of modern streetwear. With a snug fit from waist to ankle, these jeans pair well with oversized tees, hoodies, and high-top sneakers. The fabric typically includes a bit of spandex or elastane to allow for stretch, making them comfortable for active wearers.
2. Slim Fit
For those who want a fitted look without the ultra-tight profile of skinny jeans, the slim fit is a perfect middle ground. Slim-fit Empyre jeans offer a tapered leg that maintains mobility and style without sacrificing comfort.
3. Straight Leg
The straight-leg jean is a classic that never goes out of style. Empyre’s version is clean, versatile, and ideal for those who prefer a relaxed silhouette. This fit works well with everything from flannel shirts to graphic tees, offering a timeless appeal.
4. Relaxed and Baggy Fit
Reflecting the resurgence of 90s fashion, Empyre also offers relaxed and baggy-fit jeans. These are often seen in skate parks, as they offer maximum range of motion and embody a laid-back aesthetic. With wider leg openings and a looser overall fit, they pair seamlessly with the skate and grunge fashion that continues to trend.
Fabric and Construction
Empyre jeans are built to withstand the wear and tear of daily use, particularly for skaters and active youth. The denim is typically mid- to heavyweight, providing a durable yet comfortable wear. Many of the jeans incorporate a small percentage of stretch materials like elastane to enhance flexibility without compromising the rugged feel of true denim.
Construction details such as reinforced stitching, double-stitched seams, and durable rivets contribute to the jeans’ longevity. These features are particularly appreciated by skaters, who demand clothing that can survive repeated falls, scrapes, and friction.
Aesthetic and Design Elements
Empyre jeans are known for their simple yet stylish aesthetic. Many models feature clean lines and minimal branding, allowing wearers to mix and match with a variety of tops, jackets, and accessories. However, the brand also occasionally releases styles with distressing, patchwork, or other embellishments to cater to more expressive tastes.
Color options range from classic indigo and black to light washes and even bold colors like burgundy or olive green. Distressed styles — with rips, fades, and whiskering — are common and particularly popular among younger buyers looking for a vintage or lived-in look.
In terms of branding, Empyre tends to be subtle. Leather or fabric patches on the waistband, minimalistic logos, and occasional stitched details give a nod to the brand without overwhelming the design.
Price and Accessibility
One of Empyre’s most appealing features is its price point. Jeans typically range from $35 to $60, making them accessible to teenagers and young adults without sacrificing quality. Sales, promotions, and bundles offered by Zumiez often make Empyre jeans even more affordable.
This competitive pricing has made Empyre a go-to brand for budget-conscious shoppers who still want to stay on top of current trends. While other denim brands can cost upward of $100, Empyre delivers comparable style and performance at a fraction of the cost.
Cultural Relevance
Empyre jeans sit at the intersection of skate culture and fashion. The brand has long been associated with the skateboarding community, not just through design but also through its marketing and sponsorships. Skaters and influencers often wear Empyre apparel, reinforcing its authenticity and relevance in the scene.
As streetwear continues to dominate global fashion trends, Empyre’s style-first, substance-backed approach keeps it culturally significant. The jeans in particular are versatile enough to be worn by skaters, artists, musicians, and creatives alike — anyone who values comfort, durability, and self-expression.
Sustainability Considerations
Though Empyre has not positioned itself as a sustainable or eco-conscious brand, it’s worth noting that durability can contribute to sustainability. Jeans that last longer and don’t need to be replaced frequently reduce waste over time. That said, consumers increasingly demand transparency in sourcing and manufacturing, and it remains to be seen how brands like Empyre will respond to calls for greater environmental responsibility.
Final Thoughts
Empyre jeans are more than just affordable denim — they are a representation of youth culture, urban style, and individualism. With a broad selection of fits and washes, solid construction, and a price that doesn’t break the bank, Empyre has carved out a lasting place in the wardrobes of young adults across the U.S. and beyond.